Posted on September 12 2014
MANISH MALHOTRA is one of the most celebrated designers in the country and influential personality whose designs reflect the contemporary India.
He is known for his color storytelling and glamorized intricate craftsmanship. Born in Mumbai in 1966. Manish’s journey to the top has been one of a kind. From his inherent fascination for movies, glamour and color to creating a niche for himself as a Bollywood stylist/ Costume Designer and to now being one of the most influential designer’s in the country, Manish created an inimitable path to success.
A self-taught designer, his career started with a Mumbai-based boutique. Simultaneously, he pursued his dream as a Costume designer for the movies, and thus the struggle began. He introduced ‘styling’ in Bollywood as we know it today, a visionary involved in not just creating the clothes but developing the character and working on every part of the look.
His ability to envision a look for the character, true-to life yet creative got him much recognition. Manish marked his first milestone in Styling with the first ever Filmfare award for Costume designing for RANGEELA in 1990. Thus began his endeavor in styling.
He received widespread recognition and one of the many opportunities that came his way led him to be the first Costume Designer to start Reverie, a fashion store in collaboration with the esteemed Birla family. He later moved on to helming one of the most popular Design studios of that time.
Having struck the crucial balance between styling and designing, MANISH MALHOTRA launched his eponymous label in 2005. Over the years the brand has created a niche for it itself and crafted a successful journey that spans over 9 years. Today, the brand has made its mark across the globe – London, Dubai, New York, Canada, Riyadh and many more. He has also styled world renowned personalities like Kate Moss, Naomi Campbell, Late Micheal Jackson, and Kylie Minogue.
Manish Malhotra as a label has also collaborated with The Mijwan Welfare Society that works to elevate the craft and transform the lives of women in Mijwan, a small town in Uttar Pradesh with their intricate hand crafted Chikankari. Another significant collaboration has been with the work of Kashmiri artisans with Kashmiri thread and zari work – an art form which is now synonymous with his label.
The brand has undergone a metamorphosis in the last 5 years to highlight the craftsmanship and explore different avenues. Today, the brand on an average is growing 30% every year. The last two years have been path breaking– with an exquisitely-designed, two-storied store spread across 6000 sq.ft in Mumbai and a 9000 sq. ft. store in a Haveli marking his first stand-alone presence in Delhi. Beginning the year with his Luxe collection Manish Malhotra showcased a new side to his designing sensibility.